ERP-native storefront vs Shopify
One database vs the best storefront.
Our take
An ERP-native storefront runs on the same database as inventory, pricing and accounting. Stock and invoices stay correct with no sync software in between. That suits operations-heavy merchants with complex pricing. Shopify has the better storefront and a far larger app ecosystem, which suits brand-led direct-to-consumer selling. For many merchants the right answer is both: a Shopify storefront with the ERP behind it, synced in real time.
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ERP storefront vs Shopify
| Criterion | ERP storefront | Shopify |
|---|---|---|
| Storefront quality | Adequate | Excellent |
| ERP integration | Native, same database | Via connector |
| App ecosystem | Small | Very large |
| Inventory accuracy | Built in | Depends on sync |
| Complex B2B pricing | Strong | Needs apps |
| Best for | Operations-heavy sellers | Brand-led D2C |
The verdict
If you are operations-heavy, or sell B2B with tiered pricing, run the storefront on the ERP. If you sell a brand to consumers, run Shopify and put the ERP behind it. We build the second setup most often, because a better storefront is usually worth building an integration for.
FAQ
Can we use Shopify and an ERP together?
Choosing between ERP storefront and Shopify
Send us what you run today and what you have to work around. We'll come back within one business day with a recommendation and a rough number.
- Free scoping call
- Reply within 1 business day
- No lock-in